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Official ONS earnings · 138 occupations compared

London vs South West

Typical pay is about 25% higher in London, but that headline hides a lot: South West pays more for 13 of the 138 occupations measured in both.

London

£40,110

typical occupation median

Occupations measured
219
Highest paid
£123,796
Lowest paid
£5,711
Full London report

South West

£32,163

typical occupation median

Occupations measured
195
Highest paid
£74,712
Lowest paid
£4,111
Full South West report
ONS doesn't publish a single average wage per region, so the figures above are the midpoint of each region's published occupation medians. They describe the spread of jobs measured, not the average worker — a region with more high-paying occupations will look higher even if individual jobs pay the same.

Where London pays more

Biggest proportional gaps in London's favour.

£107,433 in London · £48,756 in South West

Advertising accounts managers and creative directors

+77.5%

£52,834 in London · £29,762 in South West

£51,548 in London · £29,922 in South West

Production managers and directors in manufacturing

+59.4%

£76,710 in London · £48,113 in South West

Kitchen and catering assistants

+59.1%

£14,974 in London · £9,411 in South West

£111,935 in London · £74,712 in South West

Security system installers and repairers

+49.4%

£47,280 in London · £31,652 in South West

Financial accounts managers

+49.1%

£60,989 in London · £40,898 in South West

Where South West pays more

Biggest proportional gaps in South West's favour.

Health care practice managers

+27.7%

£54,592 in South West · £39,493 in London

£73,291 in South West · £59,590 in London

Residential, day and domiciliary care managers and proprietors

+15.8%

£38,154 in South West · £32,134 in London

Paper and wood machine operatives

+13.5%

£31,862 in South West · £27,546 in London

Metal machining setters and setter-operators

+10.3%

£36,938 in South West · £33,123 in London

£46,738 in South West · £43,084 in London

Research and development (R&D) managers

+7.6%

£59,333 in South West · £54,843 in London

£55,472 in South West · £51,769 in London

Jobs that pay the same in both

Where location makes almost no difference to the median.

Occupation London South West Gap
Construction project managers and related professionals £45,373 £45,582 -0.5%
Warehouse operatives £27,461 £27,162 +1.1%
Transport and distribution clerks and assistants £34,157 £34,648 -1.4%
Food, drink and tobacco process operatives £27,451 £26,734 +2.7%
Elementary storage supervisors £26,643 £27,443 -2.9%

Source: Office for National Statistics, Annual Survey of Hours and Earnings (ONS Annual Survey of Hours and Earnings, 2025 provisional), Table 15. Comparison covers the 138 four-digit SOC 2020 occupations with a published median in both regions. Contains public sector information licensed under the Open Government Licence v3.0.