Marketing Manager Salary
Official ONS earnings for the UK, covering 100,000 jobs.
Median salary
£50,589
gross, per year, all employees
▲ 6.7% change on the previous year
Full-time only
£53,703
Mean
£58,333
Jobs measured
100,000
What a typical marketing manager takes home
On the median of £50,589, 2026/27 tax year, England, Wales and Northern Ireland rates, no pension or student loan.
Take-home a month
£3,325
Take-home a year
£39,899
Income Tax
£7,668
National Insurance
£3,022
What most marketing managers actually earn
Half of marketing managers earn between £37,860 and £67,702. Earning above £67,702 puts you in the top quarter of the profession.
The full pay range
Each bar is the salary at that percentile — the 25th means a quarter of marketing managers earn less than this.
Marketing Manager salary by region
6 of 11 GB regions have a published figure for this occupation.
| Region | Median | Mean |
|---|---|---|
| East | £62,752 | £61,660 |
| London | £59,163 | £68,439 |
| West Midlands | £51,700 | £52,017 |
| South East | £49,265 | £66,618 |
| North West | £47,843 | £48,516 |
| South West | £41,418 | £43,103 |
Where this figure comes from
- ONS occupation group
- Marketing and commercial managers
- SOC 2020 code
- 2432
- Measure
- Gross annual pay, all employees
- Edition
- ONS Annual Survey of Hours and Earnings, 2025 provisional
ONS doesn't measure “marketing manager” as its own category. These figures are for the wider group “Marketing and commercial managers”, which includes this role alongside others. ONS group combines marketing and commercial managers.
Source: Office for National Statistics, Annual Survey of Hours and Earnings. Contains public sector information licensed under the Open Government Licence v3.0. Figures are estimates from a survey of PAYE jobs and are not financial advice.
Marketing Manager salary FAQs
What is the average Marketing Manager salary in the UK?
The median is £50,589 a year and the mean is £58,333, according to the ONS Annual Survey of Hours and Earnings. Those cover all employees; full-time employees alone have a median of £53,703.
How much does a marketing manager earn per hour?
Across the UK the median hourly rate is £27.10 excluding overtime, or £27.77 for full-time employees. ASHE publishes hourly pay by occupation nationally only.
What is a good Marketing Manager salary?
Half of marketing managers earn between £37,860 and £67,702. Anything above £67,702 is in the top quarter for the role.
What is the starting salary for a marketing manager?
ASHE does not record experience, so there is no official starting salary. What it does show is that the lowest-paid 10% of marketing managers earn under £29,012 and the lowest quarter under £37,860 — the range a new entrant is most likely to be offered.
Has marketing manager pay gone up in the last year?
ASHE puts the year-on-year change in the median at +6.7% for this occupation in the UK. That compares the latest survey with the one before it and is not adjusted for inflation.
How many marketing managers are there in the UK?
ASHE counts around 100,000 employee jobs in “Marketing and commercial managers” (SOC 2432) in the UK. Self-employed work is not included.
Is this figure official?
Yes. It comes from the ONS Annual Survey of Hours and Earnings, an accredited official statistic based on employer PAYE records.
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