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UK salary report · 2026

PPC Specialist Salary in Wales

Official ONS earnings for Wales.

ONS Annual Survey of Hours and Earnings Grouped occupation Where this comes from →

Median salary — Wales

£26,525

gross, per year, all employees

Mean

£27,380

What a typical ppc specialist takes home

On the median of £26,525, 2026/27 tax year, England, Wales and Northern Ireland rates, no pension or student loan.

Take-home a month

£1,885

Take-home a year

£22,618

Income Tax

£2,791

National Insurance

£1,116

Work out yours — with pension, student loan and bonus → £27,000 after tax, step by step →

What most ppc specialists actually earn

Half of ppc specialists in Wales earn between £28,815 and £53,032. Earning above £53,032 puts you in the top quarter of the profession.

ONS suppresses the detailed spread for this occupation at regional level, so this range describes the wider “Sales, Marketing and Related Associate Professionals” group in Wales.

The full pay range

Each bar is the salary at that percentile — the 25th means a quarter of ppc specialists earn less than this.

10th
£22,988
20th
£26,531
25th
£28,815
30th
£29,586
40th
£32,311
50th
£37,919
60th
£43,908
70th
£48,157
75th
£53,032
Check where your salary sits

Where this figure comes from

ONS occupation group
Marketing associate professionals
SOC 2020 code
3554
Measure
Gross annual pay, all employees
Edition
ONS Annual Survey of Hours and Earnings, 2025 provisional

ONS doesn't measure “ppc specialist” as its own category. These figures are for the wider group “Marketing associate professionals”, which includes this role alongside others. ONS measures marketing associate professionals as one group; digital specialisms are not separated.

Source: Office for National Statistics, Annual Survey of Hours and Earnings. Contains public sector information licensed under the Open Government Licence v3.0. Figures are estimates from a survey of PAYE jobs and are not financial advice.

PPC Specialist salary FAQs

What is the average PPC Specialist salary in Wales?

The median is £26,525 a year and the mean is £27,380, according to the ONS Annual Survey of Hours and Earnings. Those cover all employees; ASHE publishes no full-time split at regional level.

How much does a ppc specialist earn per hour?

Across the UK the median hourly rate is £16.61 excluding overtime, or £16.99 for full-time employees. ASHE publishes hourly pay by occupation nationally only, so there is no separate rate for Wales.

What is a good PPC Specialist salary?

Half of ppc specialists earn between £28,815 and £53,032. Anything above £53,032 is in the top quarter for the role.

What is the starting salary for a ppc specialist?

ASHE does not record experience, so there is no official starting salary. What it does show is that the lowest-paid 10% of ppc specialists earn under £22,988 and the lowest quarter under £28,815 — the range a new entrant is most likely to be offered.

Do ppc specialists in Wales earn more than the UK average?

The median in Wales is £26,525 against £30,479 across the UK, 13.0% lower.

Is this figure official?

Yes. It comes from the ONS Annual Survey of Hours and Earnings, an accredited official statistic based on employer PAYE records.

Official figures show the market. Your salary shows what employers actually pay.

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