Sales Manager Salary in East
Official ONS earnings for East, covering 38,000 jobs.
Median salary — East
£52,437
gross, per year, all employees
▲ 5.1% change on the previous year
Mean
£61,462
Jobs measured
38,000
What a typical sales manager takes home
On the median of £52,437, 2026/27 tax year, England, Wales and Northern Ireland rates, no pension or student loan.
Take-home a month
£3,414
Take-home a year
£40,971
Income Tax
£8,407
National Insurance
£3,059
What most sales managers actually earn
Half of sales managers in East earn between £28,574 and £59,113. Earning above £59,113 puts you in the top quarter of the profession.
ONS suppresses the detailed spread for this occupation at regional level, so this range describes the wider “Sales, Marketing and Related Associate Professionals” group in East.
The full pay range
Each bar is the salary at that percentile — the 25th means a quarter of sales managers earn less than this.
How East ranks for sales manager pay
6th
of 8 GB regions with a published figure
London tops the table on £66,116 and Yorkshire and The Humber sits at the bottom on £48,877. East is £13,679 short of the top.
Ranking compares published regional medians for the same occupation. It says nothing about cost of living — a higher median doesn't survive contact with rent. The cost of living calculator is the honest next step.
Where this figure comes from
- ONS occupation group
- Sales accounts and business development managers
- SOC 2020 code
- 3556
- Measure
- Gross annual pay, all employees
- Edition
- ONS Annual Survey of Hours and Earnings, 2025 provisional
ONS doesn't measure “sales manager” as its own category. These figures are for the wider group “Sales accounts and business development managers”, which includes this role alongside others. ONS group combines sales accounts and business development managers.
Source: Office for National Statistics, Annual Survey of Hours and Earnings. Contains public sector information licensed under the Open Government Licence v3.0. Figures are estimates from a survey of PAYE jobs and are not financial advice.
Sales Manager salary FAQs
What is the average Sales Manager salary in East?
The median is £52,437 a year and the mean is £61,462, according to the ONS Annual Survey of Hours and Earnings. Those cover all employees; ASHE publishes no full-time split at regional level.
How much does a sales manager earn per hour?
Across the UK the median hourly rate is £27.93 excluding overtime, or £28.41 for full-time employees. ASHE publishes hourly pay by occupation nationally only, so there is no separate rate for East.
What is a good Sales Manager salary?
Half of sales managers earn between £28,574 and £59,113. Anything above £59,113 is in the top quarter for the role.
What is the starting salary for a sales manager?
ASHE does not record experience, so there is no official starting salary. What it does show is that the lowest-paid 10% of sales managers earn under £20,959 and the lowest quarter under £28,574 — the range a new entrant is most likely to be offered.
Do sales managers in East earn more than the UK average?
The median in East is £52,437 against £56,021 across the UK, 6.4% lower, which places it 6th highest of the 8 GB regions with a precise estimate.
Has sales manager pay gone up in the last year?
ASHE puts the year-on-year change in the median at +5.1% for this occupation in East. That compares the latest survey with the one before it and is not adjusted for inflation.
How many sales managers are there in East?
ASHE counts around 38,000 employee jobs in “Sales accounts and business development managers” (SOC 3556) in East. Self-employed work is not included.
Is this figure official?
Yes. It comes from the ONS Annual Survey of Hours and Earnings, an accredited official statistic based on employer PAYE records.
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