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UK salary report · 2026

Marketing Director Salary in London

Official ONS earnings for London, covering 67,000 jobs.

ONS Annual Survey of Hours and Earnings Grouped occupation Where this comes from →

Median salary — London

£111,935

gross, per year

▲ 12.4% change on the previous year

Mean

£140,582

Jobs measured

67,000

What most marketing directors actually earn

Half of marketing directors in London earn between £64,817 and £148,127. Earning above £148,127 puts you in the top quarter of the profession.

ONS suppresses the detailed spread for this occupation at regional level, so this range describes the wider “Functional Managers and Directors” group in London.

The full pay range

Each bar is the salary at that percentile — the 25th means a quarter of marketing directors earn less than this.

10th
£45,320
20th
£59,373
25th
£64,817
30th
£70,190
40th
£81,957
50th
£96,349
60th
£110,622
70th
£134,165
75th
£148,127
80th
£168,342
90th
£243,871
Check where your salary sits

How London ranks for marketing director pay

1st

of 8 GB regions with a published figure

London pays marketing directors more than anywhere else ONS measures — £37,223 above South West, the lowest of the 8.

Ranking compares published regional medians for the same occupation. It says nothing about cost of living — a higher median doesn't survive contact with rent. The cost of living calculator is the honest next step.

Where this figure comes from

ONS occupation group
Marketing, sales and advertising directors
SOC 2020 code
1132
Measure
Gross annual pay, all employees
Edition
ONS Annual Survey of Hours and Earnings, 2025 provisional

ONS doesn't measure “marketing director” as its own category. These figures are for the wider group “Marketing, sales and advertising directors”, which includes this role alongside others.

Source: Office for National Statistics, Annual Survey of Hours and Earnings. Contains public sector information licensed under the Open Government Licence v3.0. Figures are estimates from a survey of PAYE jobs and are not financial advice.

Marketing Director salary FAQs

What is the average Marketing Director salary in London?

The median is £111,935 a year and the mean is £140,582, according to the ONS Annual Survey of Hours and Earnings.

What is a good Marketing Director salary?

Half of marketing directors earn between £64,817 and £148,127. Anything above £148,127 is in the top quarter for the role.

Is this figure official?

Yes. It comes from the ONS Annual Survey of Hours and Earnings, an accredited official statistic based on employer PAYE records, covering 67,000 jobs in this occupation.

Official figures show the market. Your salary shows what employers actually pay.

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